ads for Séduction perfume by Gellé frères (part 2)

2nd part of ads for Séduction perfume by Gellé frères. I don’t see Cléo de Merode and Eve Lavallière, but I remember Eve promoted perfumes by Godet, and Cléo didn’t participate in advertizing campaigns.

Pictures found in “Les Modes”, 1910/1913. The photos were taken by Manuel. “Nos artistes chez elles” means that every stars was shown at her home.

Yrven Seduction 1911

Marcelle Yrven in an ad for Séduction perfume by Gellé frères.

Bonafe Seduction Les Modes1913

Pepa Bonafé in an ad for Séduction perfume by Gellé frères.

Carlier Seduction Les Modes1912

Madeleine Carlier in an ad for Séduction perfume by Gellé frères.

Destrelles Seduction 1911

Maroussia Destrelles in an ad for Séduction perfume by Gellé frères.

Grandjean Seduction Les Modes1912

Louise Grandjean in an ad for Séduction perfume by Gellé frères.

Meunier Seduction 1911

Antonine Meunier in an ad for Séduction perfume by Gellé frères.

Prince Seduction Les Modes1910

Marcelle Prince in an ad for Séduction perfume by Gellé frères.

Remy Seduction Les Modes1912

Jeanne Remy in an ad for Séduction perfume by Gellé frères.

Roggers Seduction Les Modes1913

Henriette Roggers in an ad for Séduction perfume by Gellé frères.

Swirsky Seduction Les Modes1913

Thamara de Swirsky in an ad for Séduction perfume by Gellé frères.

In 1913 Gellé frères start a new advertizing campaign promoting their perfume “Pour Etre Aimée”, but the design of an ad picture makes me think that the designer didn’t like his job very much 🙂

Pour etre aimee Les Modes1913

Advertisements

perfume ads in 1911

I think it will be interesting to see what perfume ads of belle époque were like. I have a huge volume of French Femina magazine, one of most popular before World War I. I couldn’t make scans (the volume is too big and heavy for my scanner), so I made photos.

All ads were published in 1911. As we can see, photos are rather rare, and Séduction advertising campain is exceptional not only because they used star photos, but also because they changed 5 stars in one year (I don’t think something like this can happen now!)

P1300267 P1300227

Perfumes by Gueldy.

P1300228

Djer-Kiss by Kerkoff.

P1300230

 

Perfumes Daver (design is a copy of Gueldy’s).

 

P1300231

Perfumes by Piver: a nice ad in art nouveau style.

P1300233

 

Majestic by Houbigant.

P1300234

Roses d’Orsay by d’Orsay.

P1300237

Gregoria by Rigaud.

P1300238

Perfumes Godet.

P1300239 P1300241 P1300242

Ideal by Houbigant, Esperis by Piver, an ad for perfumes Lubin.

P1300243 P1300244

Thisbé by Pinaud and Coeur de Jeannette by Houbigant.

P1300246 P1300247

An ad for perfumes Piver in art nouveau style and a very simple ad for Séduction.

P1300248 P1300250

Brise de Mai by Pinaud and an ad for Gueldy perfumes.

P1300251 P1300252 P1300253

Royal Cyclamen by Houbigant, Les Roses d’Orsay, parfums Lubin.

P1300254 P1300255

Marie Louise Derval and Marcelle Yrven in ads for Séduction.

P1300256 P1300257

Ads for perfumes Lubin.

P1300258 P1300259

Perfumes Gabilla and Maroussia Destrelle in an ad for Séduction.

P1300260 P1300261

Perfumes Plassard; Arlette Dorgere in an ad for Séduction.

P1300262

Miss Chenal in an ad for perfumes Godet.

P1300263 P1300266

Regina Badet for Séduction and a rococo style ad for Séduction too.

I guess none of these perfume companies and none of these perfumes survived, they are now all in history. By the way I found no ads of Guerlain in Femina magazine, but looks like Guerlain had preferred more distinguished revue Les Modes (I’ve seen their ads there).

And some modern fragrance adverts for comparison:

keira-knightley-perfume-ad cate-blanchett-armani-fragrance-ad eva_green_perfume ad

Keira Knightley, Cate Blanchett and Eva Green in different fragrance adverts.